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Best Practices for Coupon Sites (ABCs Plus Basics for Websites)

Best Practices for Coupon Sites (ABCs Plus Basics for Websites)

How to Start a Website in the Coupon Niche *This is a transcript of a roundtable discussion among affiliate industry experts and blog experts*

Affiliate ABCs hosts Deborah Carney and Vinny O’Hare joined Kim Salvino, Amy Ely, and Jeannine Crooks of buy.at to talk about best practices, tools, and ideas for coupon sites in the affiliate industry.

Topics include:
• Best practices – ensuring sites are adding value and providing complete, updated coupons, removed expir

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7 Comments

  1. 3 of 3 people found the following review helpful:
    3.0 out of 5 stars
    Premise Unclear, Content OK, December 8, 2011
    By 
    J. Richard (Texas) –
    (REAL NAME)
      

    This review is from: Best Practices for Coupon Sites (ABCs Plus Basics for Websites) (Kindle Edition)

    When I read the title, Best Practices for Coupon Sites, I thought: ooh, I wonder if there’s something in here I don’t know about running a coupon site. I agreed the review this e-book, thinking: hey, if I learn something, great! If I knew everything already, that’s OK, too, but I’ll be able to tell if this book would be good for a new coupon blogger.

    What isn’t clear from the description is that this is an (apparently unedited) transcript of a teleconference call. Another thing that isn’t clear from the description is that their definition of a coupon site is different from mine: this book has tips for running an online coupon code site, not a coupon/deal blog. Even from an extended description of the book, it’s hard to tell that this is the focus of the book.

    Once I waded through the transcript, I did find some useful information and resources. However, I felt like the information would have been better presented in an edited form where the details and resources were stripped out of the transcript. I would have liked to see some of the quotes from the participants, but I felt like I ended up reading a lot of extra material that did not contribute to my increased knowledge of the topic.

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    J. RichardFebruary 6, 2012 @ 10:34 pmReply
  2. 1 of 1 people found the following review helpful:
    4.0 out of 5 stars
    Tool for Coupon Site Owners, December 4, 2011
    By 
    Karla Andrew “kquad” (Bowling Green, KY) –
    (REAL NAME)
      

    This review is from: Best Practices for Coupon Sites (ABCs Plus Basics for Websites) (Kindle Edition)

    Today I am reviewing “Best Practices for Coupon Sites,” a transcription of a roundtable audio discussion about best practices for coupon sites with Affiliate ABCs hosts Deborah Carney and Vinny O’Hare joined by Kim Salvino, Amy Ely, and Jeannine Crooks of buy.at, who talk about best practices, tools, and ideas for coupon sites in the affiliate industry. When first reading this I wasn’t originally sure if I would get any value from it. That being said, I’ve now found a group of podcasts and books add to my collection. I love having resources available to check back later. This ebook is a transcript of a discussion – the video is also available to watch on youtube. I love having resources available to refer back to, so for me the document is valuable. I did find myself after listening to the discussion online, filling in the appropriate voices each time I went back to re-read a section in the transcript. :)

    Topics include:
    * Best practices – ensuring sites are adding value and providing complete, updated coupons, removed expired deals and coupons quickly
    * Tools available – affiliates and plug ins
    * Ideas – Be Unique
    * Scripts, plugins – Same thing Be Unique
    * Check Merchant Rules about coupon sites – Follow the rules. (They especially highlight the “Click to Reveal” Practice)

    If managed well, these sites can tap into the massive revenue opportunity presented by digital coupons in the US market. You must though have a unique site that adds value and not just toss up an automatically generated site and hope they find it. For Example: Highlight Deals for Moms.

    Published by Nightfire Publications and available from Amazon for only $0.99!

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    Karla Andrew "kquad"February 6, 2012 @ 11:05 pmReply
  3. 3.0 out of 5 stars
    Great Book for Beginners, February 1, 2012
    This review is from: Best Practices for Coupon Sites (ABCs Plus Basics for Websites) (Kindle Edition)

    I had the awesome opportunity to review the ebook Best Practices for Coupon Sites from Nightfire Publications. This ebook was a round table conversation between affiliate and blog experts.

    This short ebook is a GREAT resource for anyone thinking about starting a Coupon blog. I found a lot of the advice in the conversation very helpful. Many of the key-points in this ebook were NOT to SPAM your blog. There are many people who will try to write scripts and all it does is post coupon codes or coupon links from affiliates. Many of these blogs end up getting shut down as “spam” no blogger wants their blog to get shut down so don’t do this (another reason to make sure you are regularly backing up your blog).

    What many of the experts on the panel suggested was to include content with the deals. If there is a coupon for butter tell them for a deal on butter at Walmart they can pair it with. Or if there is a coupon for a game. Do your children have the game? Write about how much your kids love the game, what ages it’s good for, would you buy it again. I thought this was a great idea. Especially because so many people who “Scour the internet” are looking for REAL LIFE examples that something works. They don’t just want a coupon/deal for a product. They want to know that someone else “in real-life” has had success with the same product.

    When I signed up to review this book I didn’t know that it was going to be a round-table conversation. It would have been better had they summarized the “round table” conversation to read more like a book and include links that I could have gone to sign up as an affiliate or for more reading. I found it hard to follow the conversation because I don’t know the experts that well. It was hard to remember which affiliate was from which company and where their expertise was.

    Overall this short book was a good read especially if you like reading books that are in a script format. I found a lot of useful information that I hope to implement into this blog in the next few months.

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